brutaldistractions:

shobijinsandy:

Really we need to give a hand to the Mad Max marketing team for how they advertised because that’s the juicy little cherry on top of this massive piece of art

Did anyone get the plot from the tv spots? Anything about the wives? They let the cars and scenery and explosions take center stage without hinting at the main storyline, because exploding badass cars is what the fans and the hypermasculine dudebros/neckbeards cared about. So they went in droves to opening weekend.

And then they went public to bitch about the feminist plot, and that’s when the feminists flocked to the theaters.

So not only did the ad guys NOT have to mention the plot, since the angry butthurt meninists did it for them, those guys already paid to see it. They got the dudebro money upfront then sat back while people who heard the message came around.

That’s fucking brilliance there.

i need friends to go see this with